Tuesday, January 13, 2009

Introduction


Hello 617 EDT Alison and classmates!

Welcome to this class, we have a great teacher and I know that we are going to work but we are going to learn. I am really excited about taking this class because it is going to complement what I have learned in 616 EDTC.
I graduated from Cordoba University in Spain in 1999 with a master’s degree in Geography and Philosophy. That has allowed me to work as a private teacher and as an instructor.
However, because of my husband’s job, we moved periodically so it is difficult for me to keep a job, so I decided to become an online teacher. I tried to learn about online teaching and I did an online course to learn about “Online Teaching”, but it was not enough for me. I felt I needed to know more; so I decided to enroll at Regis University and pursue a Masters in Education: Instructional Technology.

Since this topic is about matching the media to your audience, it makes me remember a TV ad I saw for first time during the 2008 elections that later I found in http://www.youtube.com/watch?v=DJxfsqUsCDY and is called “Get out and vote-Election 2008 Celebrities”.
This video grabbed my attention for different reasons. First because the people who act in it. They are very famous people: Will Smith, J. Roberts, Harrison Ford, Steven Spielberg, Leonardo Di Caprio… people that public always want to see. They are actors, singers, men and women so it is a guarantee that it is addressed to a variety of public; and it will be watched by a large audience .
This video called my attention because the message’s contradiction. At the beginning actors are told to ask us not to vote, but they cannot do it, they do not believe in this message. Then because this actor’s opposition the director of the video tell them to do what they feel is right. They ask us to vote, and they explain their reasons.
Moreover, this video is appealing because it is only a conversation between actors and the director/actor. This conversation looks real and that it could happen to anyone.
At the same time the ad could be fascinating or repulvise, because the message is very simple; they repeat the word so many times yet it sounds “weird” but one gets the idea: VOTE.
Thanks,
Susana

1 comment:

  1. Great to have you in class again. You'll make a great online instructor. Being able to cross cultures and languages will be very beneficial. I'm not sure that multi-lingual online learning has been addressed much but now that I am thinking about it it is huge.
    I like the ad and your analysis. You also seem to have your audience well defined, this will make it much easier to create a quality project to reach them. Keep up the good work! Alison

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